Our Work

Energy Express in NYC

Purebrands LLC’s retail marketing company contract Wrap Media Group for the launch of Extra Strength “Sheets Energy Strips”

Focus:

Generate buzz, brand awareness and consumer interaction in Manhattan while highlighting the products availability and GNC.

action:

Wrap Media Group contracted with a private bus company to bring the brand to life on the streets of Manhattan while offering the public an opportunity to sample the product on-board over a 60-day flight. Wrap Media Group pulled the bus out of circulation to create a joint brand experience with GNC and interfaced with Purebrands LLC’s celebrity talent, provided brand ambassadors and handled all permitting and insurance needs.

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ON THE RESULTS OF THE CAMPAIGN